Health Care Workers Sing to Promote Flu Shot

http://www.youtube.com/watch?v=ruGgZbAVnko


Lip-sync video makes case to healthcare workers for flu shots
University of Pennsylvania Medical Center struggled to raise the rate of healthcare workers accepting annual flu shots, even with a 2-year-old "opt-out" program accompanied by mandatory education programs for those who refused. This year, though, flu-shot acceptance has risen 40%. What turned the tide was a home-grown music video, running on the hospital's intranet and patient TV, that features healthcare workers lip-syncing to "Baby Be Wise—Immunize," recorded by Penn's undergraduate a capella group, Penn Yo.